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This year, Broadway Automotive celebrated its 93rd Anniversary. It is with tremendous pride and gratitude that we commemorate having had the opportunity to serve the families of Northeastern Wisconsin since 1916.
 
Broadway Automotive is a family owned and operated Automotive group which was founded on the same values upon which America was built.
 
Hard work.
Honesty.
Dedication.
Commitment.

 
For 93 years, these values have served as guiding principles for the daily operation of our company. Broadway’s trained staff of professionals works hard every day to help families like yours choose and purchase the vehicles that best suit their lifestyle and budget. With the understanding that customer trust is earned, every Broadway associate is responsible for demonstrating uncompromising honesty with every customer we have the opportunity to serve. We are dedicated to consistently providing the highest level of customer service and satisfaction, and are committed to reinvestment and positive involvement in our community.
 
It is our belief that these values will continue to effectively guide us as we celebrate this 93rdanniversary, and look toward the future. It is no secret that this is a challenging time in American history; both for the domestic automotive industry and for American families across our nation. Despite these challenges however, the entire Broadway family looks toward the future with enthusiasm and optimism. Moving forward, the strong values that have defined Broadway Automotive since 1916 will continue to shape every aspect of the automotive purchase and service experience, and will continue to represent the ultimate commitment to our customers.
 
On behalf of the entire Broadway Automotive family, we extend our sincerest gratitude for the honor of having had the opportunity to serve Northeastern Wisconsin for the past 93 years.
 
Broadway Automotive. Here for you in 1916. Here for you today. Here for you in the future.